A new website is about to make the political process even dirtier. VoterVoter.com, which launched last week, allows any individual to create, upload, and air on television a political ad for a candidate or cause.  In essence, it’s the YouTube for political advertisements.

VoterVoter.com contends that they’re providing “an easy way to directly help your candidate or cause through broadcast media.”  That’s certainly true, but is granting every video amateur, politico, aspiring reality TV star, or disgruntled voter a national audience to spin their version of the truth - or even worse, flat out lies - in the best interest of the political system? 

Political advertising already permeates seemingly every channel with an endless barrage of attacks and spin doctoring.  And while they give the pundits something to quibble about nightly, they seem to make every candidate equally unappealing at worst and contrived at best.

Imagine a perpetual string of ads like the now infamous “Swift Boat Veterans for Truth” smear ads aimed at Senator John Kerry invading your living room every day, for every candidate, for every election. Nauseated yet?   

What’s worse is that by purchasing TV broadcast time directly, individuals seeking to run ads can circumvent the Federal Election Commission’s limit of $4,600 in annual campaign contributions to a specific candidate.  Just what the country needs; more ways to gain influence over legislators!

Several hundred thousand dollars of TV ad insertion orders have already been received by VoterVoter.com in its pre-launch phase.  You can bet that many of those ads hit candidates hard and below the belt.  So if you’re thinking about making a run for public office, make sure you have no kids to embarrass, no spouse to shame, no sex life to dredge or Drudge up, no history of changing your mind…ever, and no way to prove you’ve ever been wrong.